Conceptual Art Director › Project
Chefs & Prestiges
Logo for a private chef service
Logo design for Chefs & Prestiges, a service that brings top chefs out of their restaurants to cook at private events (weddings, receptions). The visual concept is built around a redrawn ampersand (&) that takes on a human shape: the chef himself, recognisable by his toque, holding a serving platter. In a single repurposed typographic symbol, the logo says it all: the chef, the service, and the connection between them.
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